|
GrassRoots Overview...
There are almost too many “GrassRoots” racing classes to keep track of. However the top of the open-wheel (non-fendered) categories are Supermodified and Sprint Cars. Supermodified are the fastest short oval track cars in the world! They are debatably more exciting to watch then a Champ Car. Grand Am is an example of a fendered car class that looks similar to the cars you would see at a NASCAR Race and put on a very exciting show.
| Fan Profiling |
Sponsor Examples |
Manufacturers |
- Average Income: $35,000
- Average Age: 27
- 73% Male - 27% Female
- 4% Attend College
- 50% Are Married
- 50% Have Children
|
- Toyota
- Comcast
- AAMCO
- Budweiser
- Coors Light
- Praxair
- NAPA
- Dominoes
- Oil Extreme
|
|
Comparing GrassRoots to NASCAR ...
While NASCAR Nextel Cup is the most successful sanctioned US Racing Series, statistics show that GrassRoots Racing (all venues under NASCAR style racing at local short oval tracks around the country) has 2 to 3 times the marketing potential as NASCAR!(Source, RPM Promoter's Workshops) Comparisons between NASCAR Nextel Cup and US “local” racetracks:
| NASCAR Nextel Cup |
Grass Roots Racing |
1 Sanctioning Body |
200+ Sanctioning Bodies |
40 Races Per Year |
20,000+ Races Per Year |
60 Drivers |
125,000+ Drivers |
35 Race Tracks |
1,000+ Race Tracks |
1 Car Class |
25+ Car Classes |
7,000,000 Annual On Site Fans |
12,000,000+ Annual On Site Fans |
The grass roots racing industry has larger annual on-site fan counts and covers more markets geographically than NASCAR Nextel Cup thus making it a sleeping giant.
To learn more about this race series, download the following...
For more online information, check out the following links...
To become involved in the downhome charm of GrassRoots racing,
email us at: info@nationalimpact.com
or call 1-800.697.6688.
Click on the images below to learn more about each of these powerful motorsports...
"With Fire and Fury there is no more Exciting or Faster Racecar on Earth driven on the Short Oval Tracks of America, under one-mile then the Supermodified Racecars!" -Davey Hamilton IRL/SRL/ 7 Time Indy 500 Racecar Driver
"At the one-mile tracks around the country like Phoenix International for example, we would put the NASCAR boys like Dale Earnhart Jr. and Jeff Gordan one lap down approximately every five laps." -Ron Burger
" Auto racing, bull fighting, and mountain climbing are the only real sports ... all others are games." –Earnest Hemingway
return to top of page... |
